Personally I would like to see the free listings for a private seller cut drastically.
In your case with an 88% feedback rating it would suggest that your current amount is too much for you to handle along with being knocked down on all your ratings.
Description- You can fix this by accurately describing your items
Postage-Your charges are all over the place, example 72p for RM Tracked 48(impossible to purchase at this price),buyers will expect the service advertised and will complain if they don't get it.Use Inclusive P&P get full rating
Communication-Another easy fix,Don't communicate,as daft as it sounds eBay give a full rating for no communication.
Delivery time-Not a lot you can do about this except to send as quick as you can
If your ratings dont improve it's likely eBay will restrict your listings