Given the current state of play, anyone else think that.......

[j.p.greenwood]

...the generally accepted worst marketing snafu of all time might be surpassed?

https://en.wikipedia.org/wiki/New_Coke

I suspect, there is likely some people in middle and even perhaps senior management likely dusting down their CV's.

(and no, before someone jumps in, it wasn't Ratner as that wasn't a planned marketing campaign)

The problem with effective monopolies, is they often don't employ the best people, they often do employ the best buck passers though and that just reinforces the corporate malaise.

Voting matters.