Advertising

[truck-88]

For some time E bay have been promoting advertising. This seems to be in place of the listing being visible in a Google search . We have seen a major fall off in E bay sales since the Covid outbreak , most of the items we have listed do not now show up on a Google search. I have looked at E bay advertising but I am unable to find the cost of these adverts. I will soon have to decide weather to keep our higher value items on the E bay system or to go with another on line advertiser. I am talking to three at the moment. I would like to know if any other sellers use E bay advertising and if so have there sales improved, also are the listings showing up in a Google search.

[style_wise]

The UK site is the petri dish for eBay to test untethering Promotions from actual sales metrics (both direct and halo) which makes decisions like yours very difficult as there is no data. If you Items are uncommon enough they will show up in Google searches for free, which also clouds the data.

[truck-88]

Thank you but that does not answer the question. We know that there is less visibility on our items and on the items of other sellers as we do check this from time to time. Data or not we are not getting the best out of our classified listings so we will soon need to decide the best way forward. However I still need to find the cost of the ads that E bay are from time to time promoting.