If it is dead stock in the sense that it is costing more than it is worth to store it then "dump" it. They need to:
Put a sale notice in local paper with a couple of headliners,.
Stuff barely sellable get up the boot sale.
Check out prices. Then list some stuff you are prepared to sell cheap on auction 99p start + postage at cost. Everything else on BIN at least 20% lower than competitors but give a reason for the sale. Refresh the listings don't just relist the old tired ones.
Own website promote a sale.
Don't give up ever
Life is tough at the moment. Be positive, take action and maybe have a chat with the bank manager.
