24-07-2016 3:03 PM
The listing fee is non refundable and is still charged even if the auction ends with no bids and no winning bidder. So you still have to pay it even though you had a buyer who did not go through with the sale.
If you use a classified ad it's a one off listing fee of £14.99, no final selling fee, ad is up for 28 days and you take it down when you have an actual cash in hand buyer.
http://sellercentre.ebay.co.uk/classified-ad-format