UK Distance Selling Regs? Refusal of Refund

[stuartaaaa]

Hi,

I purchased a key for Noron 360 security software.  I didn't spot that I incorrectly ordered the PC version (I have a Mac).  I politely asked the supplier for a refund or exchange and they flatly refused.  The key was just e-mailed to me.  It wasn't used, so could be resold in the same way.  It is got my hackles up because they were so impolite/blunt.  I understand there is a requirement for a seller (the seller is a business) to refund an item if requested within 14 days (under the above regs).  Can anyone advise if the regulations cover this type of product, and if yes, is there anything more I can do?  After their initial response, the seller has ignored my subsequent e-mails.  If the product is covered, it is annoying that they can just ignore the regs.

Thanks in advance!

Stuart.

[norseway53]

I would contact the Citizens Advice Bureau.  Digitally delivered goods (intangibles) are not covered by the eBay money-back guarantee.

I buy my av direct from the company's official website or, on occasion, from reputable high-street retailers.  Way too many 'over-subscribed' keys for sale on here.