12-05-2026 1:30 PM - edited 13-05-2026 3:01 PM
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13-05-2026 2:30 PM
Hi Team
Just a quick query. Could you please explain why the word 'each' appears after the BIN price on listings where a multi-buy offer has been enabled?
Here's an example of a listing which has more than one quantity available (but no multi-buy offer):
And here's an example of a listing where there is also more than one quantity available, but a multi-buy offer has been enabled:
In this example, the word 'each' has been added after the price.
One of our customers contacted us about this. They felt that when the listing title states how many items are in the lot, e.g. 10 coasters, but the price states £5.95 each, this is at best confusing, and at worst, misleading. Is the word 'each' really necessary, especially as it doesn't appear in multi-quantity listings where a multi-buy discount hasn't been enabled?
13-05-2026 2:35 PM
@tinpelican wrote:
Hi Team
Just a quick query. Could you please explain why the word 'each' appears after the BIN price on listings where a multi-buy offer has been enabled?
Here's an example of a listing which has more than one quantity available (but no multi-buy offer):
And here's an example of a listing where there is also more than one quantity available, but a multi-buy offer has been enabled:
In this example, the word 'each' has been added after the price.
One of our customers contacted us about this. They felt that when the listing title states how many items are in the lot, e.g. 10 coasters, but the price states £5.95 each, this is at best confusing, and at worst, misleading. Is the word 'each' really necessary, especially as it doesn't appear in multi-quantity listings where a multi-buy discount hasn't been enabled?
Hi tinpelican, thanks for your question.
That'd be the price per item, so buyers know what the actual price for each item is, this is basically to avoid confusion for buyers.
Thank you,
Marco
13-05-2026 2:37 PM
Hi, is the above normal? Because if it wasn't free I wouldn't pay for it.
Seems very expensive per click given the return, is 56p per click really good value given this is advertising in one specific place (eBay) on top of all the other fees we are paying?
I can see why eBay wanted me to set it at £30 a day, I do admire your optimism.
13-05-2026 2:41 PM
@the_brick_lodge wrote:
Hi, is the above normal? Because if it wasn't free I wouldn't pay for it.
Seems very expensive per click given the return, is 56p per click really good value given this is advertising in one specific place (eBay) on top of all the other fees we are paying?
I can see why eBay wanted me to set it at £30 a day, I do admire your optimism.
Hi the_brick_lodge, thanks for your post.
Yes, it is designed to work like that. If you are not happy with it, please note that it is not mandatory and you don't have to use it if you don't agree with it.
Thank you,
Marco
13-05-2026 2:43 PM
Thanks Marco, did really mean to say it's designed to charge us 6 times in fees what we get in sales or was there a misunderstanding as to the question?
13-05-2026 2:45 PM
@the_brick_lodge wrote:
Thanks Marco, did really mean to say it's designed to charge us 6 times in fees what we get in sales or was there a misunderstanding as to the question?
Thanks for your reply, the_brick_lodge.
If you think there is an issue or that you've been overcharged, you can contact our customer service team, and they will be able to review that for you and take actions accordingly.
Thank you,
Marco
13-05-2026 2:47 PM
marco@ebay wrote:
Hi tinpelican, thanks for your question.
That'd be the price per item, so buyers know what the actual price for each item is, this is basically to avoid confusion for buyers.
Thank you,
Marco
Hi marco@ebay
Thank you for your reply. Unfortunately, it doesn't fully answer the question though.
In the first example, more than one item is available, but there's no multi-buy discount, and therefore the developers have decided that buyers do not need to be told that the stated price is for 'each' item, because it stands to reason.
In the second example, it's exactly the same, more than one item is available for that listing, but in this instance, a multi-buy discount has been enabled. However, the developers have decided that the word 'each' has to be included after the BIN price.
In both examples, buyers could buy more than one item, should they choose to, but only in the second example do they need to be told that the stated price is for each item. If buyers aren't confused in the first scenario, I would guess that they wouldn't be confused in the second scenario.
13-05-2026 2:51 PM - edited 13-05-2026 2:52 PM
@tinpelican wrote:
marco@ebay wrote:
Hi tinpelican, thanks for your question.
That'd be the price per item, so buyers know what the actual price for each item is, this is basically to avoid confusion for buyers.
Thank you,
Marco
Hi marco@ebay
Thank you for your reply. Unfortunately, it doesn't fully answer the question though.
In the first example, more than one item is available, but there's no multi-buy discount, and therefore the developers have decided that buyers do not need to be told that the stated price is for 'each' item, because it stands to reason.
In the second example, it's exactly the same, more than one item is available for that listing, but in this instance, a multi-buy discount has been enabled. However, the developers have decided that the word 'each' has to be included after the BIN price.
In both examples, buyers could buy more than one item, should they choose to, but only in the second example do they need to be told that the stated price is for each item. If buyers aren't confused in the first scenario, I would guess that they wouldn't be confused in the second scenario.
Thanks for your reply, tinpelican.
Yes, I see what you mean. However, it is my understanding that it is meant to behave like that. I'd be happy to ask product design to see if they provide more insight, but just to set up the right expectation, they might come back with the same.
Thank you,
Marco
13-05-2026 2:54 PM
Thanks for your reply, tinpelican.
Yes, I see what you mean. However, it is my understand that it is meant to behave like that. I'd be happy to ask product design to see if they provide more insight, but just to set up the right expectation, they might come back with the same.
Thank you,
Marco
That would be great, thanks marco@ebay 👍
13-05-2026 2:56 PM
@tinpelican wrote:
Thanks for your reply, tinpelican.
Yes, I see what you mean. However, it is my understand that it is meant to behave like that. I'd be happy to ask product design to see if they provide more insight, but just to set up the right expectation, they might come back with the same.
Thank you,
Marco
That would be great, thanks marco@ebay 👍
That's no problem, tinpelican. Happy to help!
Once they get back to me, I'll add my reply here and tag you, so you can see it. 👍
Thank you,
Marco
15-05-2026 11:54 AM
Hi @tinpelican, thanks for your patience on this.
The team has just gotten back to me, and they've confirmed that what I've said above is correct. However, we understand where you are coming from, so they've said they will take that into consideration for future updates, but like we always say, please note that this doesn't necessarily means that the changes will be implemented.
Thank you,
Marco
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