Sellers were contacted via email in June and were notified of 30 days to update valid VAT info in order to keep selling on site.

if this is the case why are so many sellers affected. We were told not to worry and even when you go to update the vat details there is no option or anything stating that you must enter your name. I am a sole trader and have been compliant with the Hmrc.  We had our trading name for many a few years without any issues. 

The main concern is the listing being de activated and what are ebay willing to do to help ?