Why do ebay keep repearting that accounts are only forced to become a business account when they hit the VAT threashold of 85K. HMRC mention you become a business when you buy products to sell for a profit. There are countless accounts in catagories that I sell in, who often have mutiple accounts selling the same items (which again is meant to be against ebay polices) yet no matter how many times they get reported ebay do nothing. 

ebay keep sending messages asking sellers to pay more for permoted listings or even calling to book a account health check which was basicaly have you considered paying ebay more to list and when I was not interested lost interested and ended the call pretty quick. I would spend money on advertisting if I knew I was competing equally against competiors but many on the site get given a thousand free listings a month, lower FVF and don't have to accpet buyer remorse returns all while trading as a business.