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26-02-2024 12:30 PM
I think the game here is eBay are exploring fee sensitivity.
There are any number of things you can call fees, I dont think any of us care about that. We want to know the overall percentage.
eBay want to know where the sales volume starts to decline because of fees - and then they have the data they need for maximum extraction. This is fairly standard corporate play, and you see it on the petrol forcourts. Strangely shipping seems not to do it (ocean containers anyway) they just price you what it costs at the minute.
The thing eBay probably realise but I want to highlight here for others, is that they only facilitate the sales, without their sellers they are nothing. If they loose sellers, getting them back would I suggest never happen. Once someone explores another avenue, they would not go back to a higher fee platform.
The reason we are sticking now is there is momentum and everyone has their things flowing along.
There is a lot of momentum back from the low fee days when sellers got on the platform and have stuck it out. That grass roots energy of selling on the new internet will never happen again.
Its a riskier game than just petrol prices where the market is captive. I think they seriously need to look not only at what the top and bottom line says, but also sentiment for example this thread. eBay historically have not had good contactability for higher level things. Day to day there is the concierge team, but when you have a complaint - there is no process for example.
The fees are getting too high.
People will leave
the marketplace will become less vibrant
Risky.