Do the curent Christmas adverts actually persuade any of the posters on here to buy any products or visit the stores in the advert? That is, persuade them to buy something they wouldn't have bought without seeing the advert or likewise, visiting a store that they wouldn't have visited without seeing the advert? I thought the idea of advertising was "show off" products and persuade the viewer to visit the store and buy. The current bunch of elaborate adverts look more like adverts for the people that made/produced them.