It's simple, ignore it.  I have no interest in the pansies worrying about a virus that most of us are immune to anyway.  I don't own a mask and never will.  I've blocked all references to it in my browser and email.  And it's quite fun to walk into a shop and watch them panic.  I had the Royal Mail guy wearing TWO masks, gloves, and with a perspex partition in front of him insist I put my mask on.  When I said I didn't own one he panicked, I could see him sweating.  Parcels and receipts were handed across at arms length, it's pathetic.  The government should have imposed no restrictions whatsoever and let everyone choose their own level of safety.