Gawd we are a contrary lot. I think it's s brilliant ad which is funny and features a dog which is a dead ringer for my first pet. He famously attacked an German shepherd dog who was about to maul a child in a pram, who's mother was screaming in terror, Having seen off the GS he returned to the pram to check the baby was ok before licking it and returning to me. Anyway I am biased but folk who can't see the funny side are just plain stupid imho.